
Industrial AR for Construction & Transportation
Industrial AR is actually a great fit for both a) interacting with equipment and structures and b) interpreting and managing huge volumes of data.

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Industrial AR is actually a great fit for both a) interacting with equipment and structures and b) interpreting and managing huge volumes of data.

The way we envision the built environment will change irreversibly - for the better. The idea of a world changed forever sounds ominous. Today we’re going to explore the idea of permanent improvements.

A building that does not yet exist is a magical space. Unbuilt structures are pure potential … blank canvases on which the human mind can unleash raw creativity. They are environments where all things are possible, including impressive feats of engineering and unprecedented artistic expression. While practicality must enter the process early on, as every building has to meet a need and serve a purpose, we love exploring the ways unbuilt environments can exist as ideas, digitally articulated.

You have less than half a year to get your BIM files and 3D renderings ready for all the corporate and municipal approvals necessary so that this relatively small patch of earth can be dug into and built sky-high to become the most impressive building the city around it has ever seen.